Daughters of Simone started out of a yearning to do something different in this big wide world of wedding dresses. The name was inspired by the philosopher “Simone De Beauvoir”, a woman who did her own thing, took names and always left a mark during a time when that just wasn’t cool for women to do.
She is the heart and soul of DOS and the label strives to sprinkle her in everything they do.

The sisters behind the line, Ash and Brit, are inspired by their mothers very own 1970’s off the shoulder wedding gown, backpacking trips through Indonesia and Australia, and the soul-baring tenacious women of the world who remind them to keep charging forward.